Your Title Is Everything. Not important. Not helpful. Everything.

Your title is everything.

Not important. Not helpful. Everything.

You have 1.5 seconds—on a good day—to grab someone’s attention. That’s shorter than an eye-roll on TikTok. And you blew it with “My Thoughts on Leadership.” Yawn. That’s not a title. That’s a nap in Arial 12pt.

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